Streetwear style with ethics
- wearefromtheendz
- Apr 28, 2022
- 2 min read
Media reports found a shocking 833 factories hadn't paid March wages because big retailers care more about profits than the lives of their workers. Culture is beginning to change for the better, fashion is bringing more people together, often setting the tone for a more ethical future. Upcoming fashion designers are innovating the space with upcycling and refurbishing preloved garments. Here are some names you don't want to forget.
Kemi Gbadebo is the founder of Gbadebo and she is passionate about sustainability. She's a morally ethical queen, upcycling jeans, denims and stylish fabrics that make her brand. Kemi is launching her website on the 1st May: gbadebo.uk
She will be in Shoreditch this weekend with and #exclusive #Popupshop shop.
The Location to buy her gorgeous garments will be at: 133-135 Bethnal Green Road London E2 7DG
We love Kemi because, as well her swag street style, she is opening conversation about fast fashion, sustainable choices and giving her followers tips on how to rock eco conscious fashion so we can all look good without global warming guilt. Already, this blossoming top tier designer has collaborated with Adidas, Depop and Supreme.
Her depop shop is available now and on her website you can read about eco-conscious fashion, sustainability, fashion production and Western dilemmas around fast fashion choices.
Misemi
Founded by London-based, Essex-born designer Missy Yussef, Misemi is prominent to generation Z and millennials with their catch phrase: "Love the culture but they don't love us". On BBC Three's The Drop, Misemi hit off the series winning the representation of brand challenge with an iconic puffer jacket featuring their slogan, poppin with luminous to pale shades of pinks and orange, and sharply shaped. Guest presenter, UK rapper and designer JME picked her as the favourite "everything is so gone to a T, this is mad," he commented, impressed by her distinct custom.
On episode six of BBC Three's the drop, founder and CEO of Hope Fashion, Nayna McIntosh came on the show to grill the contestants brands with her expertise, seeking the Missy in the ethos of her brand.
So Missy said: 'Misemi is a celebration of culture, diversity, being unapologetically yourself. Because, for me, at the point I started Misemi I was studying architecture at university and I wasn’t enjoying it at all, I wanted something creative for myself and I’m really proud of my culture through starting Misemi and I was able to express that through the clothing I wanted to be bold be bright, like our catchphrase'
"The website will be launching on the 28th April." :misemi.co.uk
So I suggest joining her mailing list so you can check out her first collection drop, Garden Swirl. The drop is stylishly simple, elegant and playful all in one.
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